Setting up your seller profile
A polished seller profile makes buyers trust your listings.
Your seller profile is the page buyers click through to from your listings. It's the single biggest factor in whether they trust your listing enough to inquire — second only to the photos.
What to include
Photo
A real headshot or a photo of you with horses. Skip company logos for individual sellers — buyers want to see a person.
Bio
Two or three sentences: years in the sport, disciplines you focus on, what makes your program different. Specific beats vague every time.
Location
City and province. The exact street address is never shown publicly — buyers see it only after you approve their visit request.
Verification
Verifying your phone and email earns a small badge on your listings. It's a quick win in inquiry quality.
What buyers see
Your bio, your verified status, the date you joined Reinly, your other current listings, and reviews from completed transactions.